I'm a creative generalist with a strong directorial point of view across photography, video, design, audio, and brand development. I work across the full arc from early-stage ideation through production, post, and delivery. The through-line across all of it is taste and judgment: knowing which ideas are worth building, and knowing how to execute them with craft at every layer.
My process starts at the seed. I take rough concepts and stress-test them before committing resources by poking at assumptions — finding the friction and weakness alike, and shaping them into something with a clear voice. Once an idea earns its way through that filter, I build it out with intention.
Technically I cover a lot of ground: still photography, video production and editing, audio post, drone (FAA Part 107 certified), 360 virtual tours, graphic design, and brand development. I've done editorial and production concepting for national entertainment properties including Disney on Ice, Monster Jam, and SuperMotocross. I've built brands from scratch with distinct identities, market positioning, and visual systems. I've shipped software products solo from concept to App Store. I've done ecommerce photography, product development, copywriting, and a fair amount of things that don't fit neatly into any job title.
What I don't do is hand off something I'm not proud of.
Based in Santa Clarita Valley, available for commercial work anywhere.